Related content
-
Retail media & ecommerce
CMO Forum APAC meeting overview (April 2024)
Overview of the WFA CMO Forum Asia Pacific held in person in Singapore
-
Retail media & ecommerce
Increasing e-commerce effectiveness in APAC with enablers
Shufen Goh, Co-founder and Principal at R3, shares key insights from a recent report on the state of e-commerce enablers in…
-
ChannelsMarketing structureRetail media & ecommerce
Media Forum Overview – Taking a Deeper Dive into Retail Media
Meeting overview and agenda from the Media Forum on the 8th of June 2023.
-
Ad fraudAudience measurementProgrammatic & ad techAgencies & partnersAdvertising & policyDigital policyCross-media measurementMarketing structureValue of advertisingInclusive marketingSustainabilityRetail media & ecommerce
Media Forum Overview - Global Marketer Week Istanbul 2023
Meeting overview and agenda from WFA’s Global Marketer Week Media Forum on the 26th of April 2023.
-
Retail media & ecommerce
WFA Benchmark Results: Taking a Deeper Dive into Retail Media
Results from a Survey on Retail Media focusing on how organisations are leveraging their approach to this on a GLOBAL…
-
Agencies & partnersAdvertising & policyRetail media & ecommerce
Spotlight: Think with Google - Evolving the role of apps for Businesses in APAC
Repositioning apps for Businesses in APAC.
-
Agencies & partnersMarketing effectivenessMarketing technologyRetail media & ecommerceMarketing capabilitiesMarketing technology
China Forum (July 2022)
Building on the recent WFA study Global eCommerce and Marketing, this Forum turns the spotlight to China and how…
-
Marketing technologyRetail media & ecommerceMarketing technology
Media Forum APAC (June 2022) eCommerce in South-East Asia
Building on the recent WFA study Global eCommerce and Marketing, this Forum continues the conversations around eCommerce with a…
-
ChannelsRetail media & ecommerce
Explosive eCommerce growth drives need for improved brand and performance integration
eCommerce-focused multinationals are spending significantly more on performance ads than…
-
Retail media & ecommerce
Global eCommerce and Marketing - Delivering a Successful Strategy
eCommerce-focused multinationals are spending significantly more on performance ads than brand messages
-
Retail media & ecommerce
Spotlight: A Brand's Guide to Retail Media
Retail media advertising had an incredible year of growth in 2021 and 2022, particularly in the US which has led to it being one the…
-
Agencies & partnersAdvertising & policyRetail media & ecommerce
Spotlight: Social Commerce: Taking the high street to the social feed
How do you take High Street to the Social Feed?