Insights Director - EAA Division (Europe, Africa, and Asia-Pacific)

Description

About the job

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Quote from Hiring Manager

A critical leadership role driving growth across EAA markets by connecting deep consumer understanding with business performance. This position drives the global insights agenda and shapes the regional strategy for the B-F portfolio of iconic brands, leading a diverse team of insights professionals across key markets.

Meaningful Work From Day One

• Lead insights and performance strategy across EAA markets
• Key member of both EAA Marketing Leadership and Global Insights & Performance
• Leadership teams
• Drive transformation and consistency of insights capabilities and approaches
• Lead strategic insight initiatives that inform investment decisions
  
  

What You Can Expect

Strategic Leadership

• Drive insights agenda for full brand portfolio across EAA markets
• Shape strategic direction through consumer and market intelligence laddering up consumer, brand, and market nuances and needs
• Identify new opportunities across consumers, markets, and emerging trends and opportunities across regions to inform business strategy
  
  

Team & Capability Leadership

• Lead and develop high-performing insights team across the key regions
• Drive consistency in insights approaches while enabling local relevance
• Create strong connections between regional and global teams
  
  

Business Impact

• Partner with Regional Marketing VP and Global Insights VP to shape and drive strategic growth initiatives
• Drive consumer-led decision making at senior leadership level
• Lead complex multi-market research driving major investment decisions
• Optimize insights ROI across markets while ensuring global consistency
  
  

What You Bring to the Table

• 15+ years of progressive insights experience with significant international exposure
• Leadership demonstrating a high EQ and cultural curiosity
• Beverage alcohol industry experience
• Experience working on Iconic brands
• Proven track record of leading insights teams across multiple markets
• Experience driving global transformation initiatives and capability building
• Deep expertise in consumer insights & marketing effectiveness
• Strong business acumen and ability to influence senior stakeholders
• Experience working in matrix organizations across diverse cultures
• Track record of driving business impact through insights
  
  

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

#ginmare



Requisition Type

Employee

Management Level

Business Leader

Global Job Level

B1

Number Of Openings Available

1